Friday, October 2, 2015

Tag Heuer to launch luxury Android Wear competitor to Apple Watch

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Swiss manufacturer Tag Heuer is priming its first Android Wear smartwatch, which is set to launch in November. The company already has a firm foothold in the luxury watch market, so this could be the first Android wearable to offer the gold Apple Watch some serious competition. Here’s everything we know so far about the Tag Heuer Carrera Wearable 01 price, specs, release date and features.

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Tag Heuer Carrera Wearable 01 price


The Tag Android Watch price is set at a somewhat eye-watering US$1,800. Its closest Android competitor in terms of price is the Huawei Watch, which costs US$800, while the mid-tier Apple Watch comes in at US$1,099. The Rose Gold variation costs up to US$17,000, so the Tag watch is a bargain when compared with that.

Tag Heuer Carrera Wearable 01 release date

The Tag Android Watch release date is expected to be on or soon after the watch's November 9 launch in New York. We don't yet know which regions it will be available in, other than the US.

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Tag Heuer Carrera Wearable 01 features

The big draw for the Tag Android Watch is the 'Swiss Made' label it carries. The watch will be assembled in Switzerland, although the Intel processor it employs will not be built there. The Tag Android Watch will run Android Wear and it has been reported that the battery life will come in at around 40 hours.
On the subject of the Tag Watch lifespan, Tag Heuer UK Communications Manager Alexandra King told Wareable: "If your child completed their Masters degree, you might want to give them a watch. We want to create something that will stay on your watch for a lifetime, that's what Tag Heuer does. And as the technology changes, it will change."
It sounds as though Tag Heuer intends for the some of the watch elements to be changeable and upgradeable, but we're not yet sure how this will work.
We'll have more on the Tag Heuer Carrera Wearable 01 soon. For now, is this something you're considering picking up? Let us know in the comments.


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I generally blog between 5:30 A.M. and 7 A.M. I will from time to time add something during the day, but for the most part blogging is an early morning activity for me.

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